Wink Bingo: In-Depth Review, Sister Sites, and Player Insights for 2025

Wink Bingo has established itself as a notable brand within the online bingo industry, having undergone several transformations since its inception. Operated by Broadway Gaming Ireland DF Limited, Wink Bingo offers a range of gaming options, multiple sister sites, and a rich history marked by innovation, award wins, and memorable advertising. In this comprehensive 2025 guide, we explore Wink Bingo’s features, sister sites, bonuses, customer feedback, security credentials, and more.

Overview of Wink Bingo Bonuses and Offers

Bonus Offer Eligibility & Conditions Key Terms
100% up to £80 Welcome Bonus 18+, new players, £10 min deposit, up to £80 bonus match 35x wagering on bonus, T&Cs apply
£100 Welcome Bonus + 100 Free Spins 18+, UK only, opt-in, £20+ debit card deposit 100% match up to £100, 50x wagering on bonus, no wagering on free spins
121% up to £100 New Player Bonus 18+, new players, £10 min deposit 121% bonus, 35x wagering, £5 max bet, bonus used in 30 days
100% up to £100 + 30 Free Spins 18+, new players, £10 min deposit 35x wagering, spins for Reactoonz, £5 max bonus bet, spins in 10 days
£200 Deposit Match + 200 Free Spins 18+, new players, £20 min deposit 40x wagering in 7 days, £5 max bet, certain games excluded

Top Wink Bingo Sister Sites

Broadway Gaming Ireland DF Limited operates a vast network of casinos—over 200 properties, all previously managed under the 888 UK Limited brand. With this large family, Wink Bingo shares close affiliations with several high-profile sites, each offering unique gaming experiences.

888 Ladies

Widely regarded as one of the standout platforms in the Broadway Gaming network, 888 Ladies consistently ranks among the most popular bingo alternatives. Once operated by 888 UK Limited, 888 Ladies is now firmly under Broadway Gaming. Known for its inviting atmosphere and daily promotional activities, this brand appeals to a broad demographic—regardless of its feminine branding.

Wink Slots

While sharing the “Wink” brand and similar design elements, Wink Slots places the spotlight on slot games rather than bingo. Initially launched to cross-promote casino-style gaming to a dedicated bingo audience, Wink Slots has evolved into a strong online slots destination in its own right, drawing both new and returning players.

888 Bingo

888 Bingo was once marketed as the flagship platform for all types of bingo fans. However, its website now feels outdated when compared to rivals like 888 Ladies. Following changes in ownership, the site’s updates and game quality have lagged behind, making it less competitive among sister sites.

Costa Bingo

Costa Bingo enjoyed significant TV exposure in the late 2000s and is still fondly remembered by many longtime players. Launched in 2009, the site’s lack of modern updates has left it feeling dated, yet it maintains a loyal player base thanks to its early popularity and nostalgia factor.

Moon Bingo

Moon Bingo has quietly built a following, attracting more than 600,000 registrants over the past decade. Despite its modest advertising profile, the site claims to have awarded over £500 million in prizes. Its frequent promotions and active bingo schedule have made it a go-to choice for fans seeking rewarding bonuses and community spirit.

Understanding Wink Bingo’s Licensing and Security

Wink Bingo is fully licensed by the UK Gambling Commission, providing a secure environment for UK players. The platform is transparent about its ownership, operates from Dublin under Broadway Gaming Ireland DF Limited, and abides by strict regulatory standards. See the table below for key facts:

Attribute Details
License UK Gambling Commission (No. 58267), Malta Gaming Authority
UK Players Accepted Yes
Operator Base Dublin, Ireland
Platform Network 100+ sister sites via Broadway Gaming
Withdrawal Methods Debit cards, PayPal, bank transfer (5-day turnaround)
Customer Support Email only
Games Selection Less than 10 bingo rooms, hundreds of slots
Has GamStop? Yes
Trustpilot Score 3.1/5 (450+ reviews)

Detailed Wink Bingo Review for 2025

Wink Bingo stands out visually among UK bingo sites, drawing inspiration from pop artists like Andy Warhol and Roy Lichtenstein to create a vibrant, memorable interface. While the site impresses with design, players often ask what lies beneath the surface. This section covers everything from welcome offers to site usability.

Wink Bingo Welcome Bonus

Currently, new users enjoy a 100% deposit match up to £100, redeemable on slots rather than bingo (promo code: [insert current code here]). The minimum deposit to qualify is £10, and the offer carries a 30x wagering requirement. While the emphasis has shifted from bingo to slots, the bonus remains a competitive offer for those interested in slot play.

Promotional Offers and Loyalty System

Alongside its welcome package, Wink Bingo offers various ongoing promotions:

  • Daily “happy hours” with free spins.
  • Wednesday bonus coin events.
  • Shop coins that can be exchanged for spins, cash, or perks in the site’s exclusive shop.
  • Daily cashback available at 3% of previous day’s net losses, claimable the next day via the “My Wink” section.

These incentives help keep players engaged even without a traditional VIP program.

Advantages and Drawbacks

  • Advantages: Competitive wagering terms, a wide variety of casino games, daily cashback, and a trusted operator in Broadway Gaming.
  • Drawbacks: No bingo-specific bonuses, limited support (email only), no phone or live chat assistance.

Popular Game Selection

The site’s flagship bingo offering is the “Mystery Jackpot” 75-ball game, held multiple times daily. The bingo section is dynamic, showcasing the most popular games of the moment on the homepage. Wink Bingo’s slot library features major releases such as Big Bass Bonanza (by Pragmatic Play, with “Drops and Wins”), NetEnt’s legendary Starburst (with sticky wilds and respins), and Eye of Horus.

Payments and Withdrawal Process

Players will find a simplified approach to banking at Wink Bingo. Withdrawals are processed via debit cards, PayPal, or bank transfers. After approval (within 24 hours), funds typically clear in up to five business days—a speed that’s slower than most modern e-wallet processing standards.

Customer Service and Compliance

For support, the only method available is email correspondence ([insert contact here]). The customer service downgrade, following the removal of live and phone support, has been a common point of criticism. From a regulatory standpoint, Wink Bingo operates legally in both the UK and Malta, securing dual licensure for player protection and peace of mind.

Final Thoughts on Wink Bingo

Wink Bingo continues to maintain its iconic look and an entertaining portfolio but has seen a reduction in game variety and the elimination of live support channels. The platform remains reputable but currently falls short compared to its heyday, especially concerning customer responsiveness and bingo-focused rewards.

What Players Are Saying: Real Reviews and Experiences

User feedback is mixed, highlighting both timely payouts and frustrating delays in customer service. Common themes include withdrawal speeds, support quality, and occasional issues with account verification. Here’s a summary of recent real-world player comments:

  • Some users have reported experiencing extended waits on withdrawal payouts and poor communication from support.
  • Positive remarks focus on quick payouts in some instances and helpfulness of certain support team members.
  • Frustration arises over account self-exclusion enforcement and withdrawal verification requirements, with several users airing grievances about unresolved issues.
  • Longtime players appreciate fair slot play and have successfully withdrawn large wins, while others call for better transparency and customer care policies.

Wink Bingo: Company Background, Awards, and Advertising Innovations

Established in 2008 and acquired by 888 Holdings Plc in 2009, Wink Bingo grew rapidly by leveraging new branding, TV sponsorships, and innovative reward schemes. Its 2018 relaunch, marked by a bold pop-art aesthetic, broadened its appeal, particularly among female players. A mainstay in the UK’s online bingo sector, Wink Bingo is now part of Broadway Gaming Limited following a significant acquisition in 2022.

Rewards Program and Shop

The Wink Shop allows players to convert loyalty points into bonuses, free spins, and even shopping vouchers for leading UK retailers such as Tesco, Amazon, and Argos. This system enhances player engagement by enabling real-world perks alongside site bonuses.

Prominent Sponsorships

Wink Bingo has sponsored high-profile British television shows, including “Harry Hill’s TV Burp,” “The Cube,” “All Star Family Fortunes,” and “The Only Way Is Essex” between 2008 and 2012. These efforts were instrumental in growing the site’s early user base and public profile.

Accolades and Charitable Partnerships

  • Best Dragonfish Bingo Site (Which Bingo Awards, 2017–2021)
  • Online Bingo Operator of the Year (Which Bingo Awards, 2011)
  • Players’ Choice Award – Best New Entrant (Bingoport Awards, 2009)
  • Charity partnership with Peter Andre and Cancer Research UK, featuring special games with up to 30% ticket revenue donated to charity

Memorable TV Advertising Campaigns

Wink Bingo’s advertisements have become part of UK gaming culture, featuring entertaining themes—from dancing dogs to gravity-defying players—leaving a lasting impression on the public. While most of these date back to pre-2018, they remain easily accessible on platforms like YouTube.

Frequently Asked Questions About Wink Bingo

Is Wink Bingo a trustworthy site?

Wink Bingo is licensed and regulated by the UK Gambling Commission and the Malta Gaming Authority, providing a secure and fair gaming environment for players in regulated regions.

How fast are withdrawals processed at Wink Bingo?

Withdrawals are approved within 24 hours but may take up to five business days to clear to your chosen bank account or PayPal.

What types of games can I play on Wink Bingo?

Players can enjoy a selection of bingo rooms, hundreds of slot games (including popular releases like Big Bass Bonanza and Starburst), and exclusive jackpots.

Are there any loyalty or VIP programs at Wink Bingo?

While there’s no long-term VIP scheme, Wink Bingo offers ongoing shop coin promotions that can be redeemed for spins, bonuses, or shopping vouchers.

How do I contact customer support at Wink Bingo?

Currently, customer service is available via email only. Live chat and phone support are no longer offered.

Can I play at Wink Bingo if I am based in the UK?

Yes, Wink Bingo actively accepts UK players under its UKGC license.

Conclusion

Wink Bingo remains a vibrant and recognisable name in UK online bingo, with a quirky pop-art design, an array of promotions, and ties to a large network of sister sites. While customer service and bingo-specific bonuses could see improvement, the site continues to offer a reliable gaming experience for those seeking trusted, regulated play and innovative player rewards.