Broadway Gaming Casinos: Comprehensive Guide for 2025

Broadway Gaming Limited, headquartered in Dublin, Ireland, is a prominent operator of several well-known online bingo and casino platforms. Their network includes familiar brands such as Rosy Bingo, Lucky247, Glossy Bingo, Dotty Bingo, Casino of Dreams, Butlers Bingo, Bingo Diamond, and Casino Fantastico. Below, you’ll find a full analysis of their offerings, details about the company, the latest industry developments, and a consolidated list of their partner sites.

Broadway Gaming Casino Offers and Welcome Bonuses

New players at Broadway Gaming casinos can unlock a variety of welcome packages and promotional deals across their platforms. Key highlights include:

  • 100% Match Bonus up to £80 – Minimum deposit of £10 required, with a 35x wagering requirement.

  • 100% Match up to £100 + 100 Free Spins – Available for UK newcomers depositing £20 or more, with 50x wagering on bonus funds. Free spins winnings have no wagering attached.

  • 121% Bonus up to £100 – Open to new users depositing at least £10, bonus capped at £100, applies 35x wagering requirement, with a 30-day bonus validity.

  • 100% Match up to £100 + 30 Bonus Spins – Requires a £10 minimum deposit, 35x wagering requirement, and 10-day validity for bonus spins.

  • £200 Deposit Match + 200 Free Spins – Valid for players depositing £20 or more. Features a 40x wagering requirement within 7 days, with capped bets and game-specific exclusions.

These offers are regularly updated, with terms and conditions applying. Always check eligibility, deposit requirements, and bonus specifics before opting in.

Detailed Overview of Broadway Gaming Sites (2025)

Below is a breakdown of each main site operating on the Broadway Gaming Limited license, highlighting their unique traits, strengths, and limitations.

Rosy Bingo

Rosy Bingo features a straightforward and uncluttered blue-themed design. The homepage includes selective Trustpilot reviews prominently displayed. While its visual appeal may appear modest, the site maintains a vibrant atmosphere, especially in its bingo rooms where chat and social interaction thrive. Rosy Bingo offers over 300 games, including slots and bingo, prioritizing community engagement and frequent promotions. Despite falling short of top competitors in terms of game variety, the platform is a solid choice for players seeking a lively bingo environment.

Dotty Bingo

Dotty Bingo mirrors Rosy Bingo closely, both in site architecture and overall experience, differing mainly in its red color scheme and branding. The game library is also cited as having over 300 titles, supporting the view that both sites share a near-identical portfolio. Loyalty programs are similarly structured. The main distinction between Dotty Bingo and its sister sites often comes down to personal color preference.

Glossy Bingo

Once known for its magazine-styled presentation, Glossy Bingo now shares the same user interface as its sister sites under Broadway Gaming. The only unique identifier left is its tabloid-style logo. Its homepage refrains from showcasing games, requiring users to navigate to dedicated bingo or slots tabs for the full listing. Player feedback is positive on the substance and quality of its offerings, though the lack of bold design may deter some users.

Butlers Bingo

Launched in 2010, Butlers Bingo is Broadway Gaming’s oldest brand. Historically styled as an homage to traditional bingo halls, it now follows the network’s unified design with a purple color accent. The site features an extensive list of bingo rooms with jackpots varying from the tens to thousands of pounds and ticket prices to suit all budgets. Promotions are frequent and time-limited, making the promotions tab worth revisiting regularly. Despite the loss of some unique styling, it remains a popular pick for bingo enthusiasts.

Bingo Diamond

Bingo Diamond, much like the other brands in the network, is fundamentally the same aside from its visual tone. The bingo rooms, jackpots, and ticket prices are essentially shared across sites, with minimal effort made for differentiation. The similarity makes it practical for users aiming to take advantage of multiple welcome bonuses across sister sites. However, for those seeking variety, the lack of unique features may be a drawback.

Casino of Dreams

Standing out as the flagship pure casino in the Broadway Gaming suite, Casino of Dreams focuses on online slots, boasting “hundreds” of slot and table games. The casino frequently introduces new titles, collaborating with providers like Microgaming, Eyecon, and Pragmatic Play. The homepage highlights daily jackpot promotions, providing a chance for big wins every day. It lacks extensive progressive jackpots, but the regular promotions and broad game selection offer consistent entertainment.

Lucky247

Lucky247 brings a minimalist aesthetic with a retro touch, built around a black-background theme. While visually different, the site shares the same categories and structure with Casino of Dreams. Unique to Lucky247 is a five-tier loyalty program offering daily rewards and weekly bonus events. However, loyalty benefits reset monthly, requiring constant activity to progress. Despite a lower Trustpilot score than some of its peers, the site is transparent about its standing, which may build trust among new users.

Casino Fantastico

Casino Fantastico offers a green color scheme and diverges from Lucky247 by not featuring a structured loyalty program (although daily deals and rewards are still present). The game selection is focused and high quality but is somewhat limited compared to larger competitors, lacking live dealer options. The site is user-friendly and well maintained, but its similarity to other Broadway brands may limit its memorability.

About Broadway Gaming Limited

Established in 2010 in Ireland, Broadway Gaming Limited has grown rapidly by developing and acquiring an array of online bingo and casino brands. The company’s flagship site, Butlers Bingo, was its sole offering until early 2013, after which it expanded its portfolio via acquisitions and the launches of new brands. Today, the operator manages several licensed platforms under both the UK and Malta jurisdictions.

Recent Developments: Company News and Industry Trends

  • June 2025: Broadway Gaming is noted for positive workplace culture and flexible hybrid work arrangements, with regular perks and strong development opportunities, as revealed by staff reviews on Glassdoor.

  • May 2025: Dragonfish-powered bingo sites – now under Broadway’s stewardship – remain popular due to reliable software and easy navigation, with core brands still attracting a loyal player base.

  • April 2025: The company seeks QA Manual Engineers to support its international product teams, highlighting competitive compensation packages and opportunities for professional growth.

  • March 2025: New guides recommend Broadway’s Dragonfish sites for bingo enthusiasts who prefer familiar interfaces and classic formats, though innovation is somewhat lacking in new game types.

  • February 2025: Player reviews remain mixed for platforms such as Two Fat Ladies Bingo, citing bonuses and game selection as positives, but also raising concerns around withdrawal speeds and customer support responsiveness.

  • January 2025: Broadway Gaming actively recruits talent for product and QA roles, emphasizing continuous learning and collaborative culture.

  • December 2024: Bingo Diamond is ranked among the top bingo platforms for Pragmatic Play content, bolstered by attractive deposit match bonuses and free spins tailored for new players.

  • October 2024: Casino game selection remains steady, with slot hits like Wild Catch offering engaging features and significant jackpot potential.

  • August 2024: Broadway Gaming’s acquisition of Grand Battery Holdings and Dragonfish positions the company as a major force in the online bingo sector, while streamlining and upgrading its network of sites.

  • July 2024: New bingo platform features, such as Wink Bingo’s ‘Express Buy’, showcase Broadway’s ongoing efforts to improve user experience, even as the wider game catalog remains static.

Company Profile and History

Broadway Gaming Limited started operations in 2010, first introducing Butlers Bingo. This was followed by a gradual expansion both through the creation of new brands and the acquisition of established sites like Glossy Bingo, Rosy Bingo, Dotty Bingo, and Bingo Diamond. The company later diversified into casino and slot-focused sites with the launch of Casino of Dreams and Lucky247. The breadth of their portfolio increased further in late 2021 with the launch of Casino Fantastico. Broadway Gaming’s Malta office complements its Irish headquarters, supporting operations and regulatory compliance across multiple markets.

Licensing and Regulation

Broadway Gaming Limited maintains dual licensing:

  • UK Gambling Commission (License Ref: 39075): Active since 2011, in good standing with no recent sanctions.

  • Malta Gaming Authority (License Ref: MGA/B2C/184/2010): The company has a clean compliance record in Malta as well.

Notably, in 2017, the company paid a financial penalty after the UK’s advertising watchdog ruled certain promotions were misleading. These issues have since been addressed, and no further compliance problems have occurred.

Affiliate Program

Broadway Gaming runs an affiliate program (Broadway Gaming Affiliates), providing partnership opportunities for those interested in promoting their brands. Complete terms and participation requirements are not disclosed publicly; prospective affiliates must contact the company for more details.

Major Acquisition: Broadway Gaming Ireland and the Dragonfish Takeover

In 2022, Broadway Gaming Limited executed a transformative acquisition by purchasing Dragonfish software and over 100 former 888 Group bingo sites. The complex deal, valued at approximately £50 million, instantly elevated Broadway’s status to the largest casino network and bingo operator in the UK by platform volume. The acquisition encompassed not only the websites and their technology, but also the teams behind them, ensuring operational continuity throughout the transition.

Rather than merge these sites into its existing structure, Broadway Gaming established a separate entity – Grand Battery Holdings Limited (later renamed Broadway Gaming Ireland DF Limited) – to manage its new assets. Both Broadway Gaming Limited and Broadway Gaming Ireland DF Limited now operate independently under their respective UK Gambling Commission licenses, collectively referred to as the Broadway Gaming Group. Following the deal, the company consolidated its site network, retaining the strongest performers and shuttering less-viable brands, while integrating experienced staff from the acquired teams.

Complete List of Broadway Gaming Limited Sites

The following is a current listing of all major casino and bingo sites operated by Broadway Gaming Limited (excluding sites operated via Broadway Gaming Ireland DF Limited):

  • Rosy Bingo (rosybingo.com)

  • Casino Fantastico (casinofantastico.co.uk)

  • Bingo Diamond (bingodiamond.com)

  • Butlers Bingo (butlersbingo.com)

  • Casino of Dreams (casinoofdreams.uk)

  • Dotty Bingo (dottybingo.com)

  • Glossy Bingo (glossybingo.com)

  • Lucky247 (lucky247.com)

Summary

Broadway Gaming Limited heads one of the UK’s largest and most resilient online bingo and casino networks, combining trusted brands with reliable software platforms and regulated gaming environments. Although many of their sites now share a standard template and similar promotions, each offers a safe and familiar experience for fans of both bingo and slots. Following a landmark acquisition of Dragonfish and 888 Group bingo sites, Broadway Gaming has solidified its market dominance, with ongoing investments in responsible gaming and player satisfaction.